What is a Blog?
A blog (a shortened version of “weblog”) is an online journal or informational website displaying information in reverse chronological order, with the latest posts appearing first, at the top. It is a platform where a writer or a group of writers share their views on an individual subject.
What is the purpose of a blog?
There are many motivations to begin a blog for individual use and just a small bunch of solid ones for business contributing to a blog. Contributing to a blog for business, tasks, or whatever else that may bring you cash has an exceptionally clear reason – to rank your site higher in Google SERPs, a.k.a. increment your perceivability.
As a business, you depend on buyers to continue to purchase your items and administrations. As another business, you depend on writing for a blog to assist you with getting to likely purchasers and catch their eye. Without publishing content to a blog, your site would stay imperceptible, while running a blog makes you accessible and cutthroat.
Thus, the fundamental reason for a blog is to interface you to the significant crowd. Another is to help your traffic and send quality prompts your site.
The more incessant and better your blog entries are, the higher the opportunities for your site to get found and visited by your intended interest group. This implies that a blog is a successful lead age device. Add an incredible source of inspiration (CTA) to your substance, and it will change over your site traffic into great leads. A blog additionally permits you to exhibit your specialty authority and assemble a brand.
At the point when you utilize your specialty information for making instructive and drawing in posts, it constructs trust with your crowd. Incredible publishing content to a blog makes your business look more solid, which is particularly significant if your image is as yet youthful and genuinely obscure. It guarantees presence on the web and specialty authority simultaneously.